Industry body VoxComm said the rise of this model puts agency-client relationships at risk.
True
the observatory
Pitch consultants respond to 'pay-to-play' criticism: Don't 'lump all intermediaries in one bucket'
aar
media advisory
pay to play
pitches
r3
the observatory
voxcomm
Suzuki parts ways with Iris amid creative and CRM review
the observatory
Japanese car brand is working with The Observatory.
Five rules for pitching in a talent crisis
advertising
pitching
the observatory
Advertisers can make the process a positive one, if they adhere to these key principles, contends the managing partner, Greater China & Southeast Asia, The Observatory International.
AMP Awards 2018 shortlist announced
marketer
the observatory
The winners of the fifth-annual Agency-Marketer Partnership Awards will be revealed on 6 September.
Photos: 2017 Agency-Marketer Partnership Awards
the observatory
Photos from the 2017 Agency-Marketer Partnership Awards ceremony in Singapore on 16 August.
Agency-Marketer Partnership Award winners for 2017
the observatory
The results of the fourth annual Agency-Marketer Partnership Awards, recognising Asia-Pacific’s most effective client-agency relationships, are in.