Clean Creatives’ Duncan Meisel hits back at claims the F-List is “flawed,” arguing that cutting fossil fuel clients is both ethical and smart business.
True
flist
If no fossil fuel company is transitioning, what exactly are agencies defending?
big oil
clean creatives
climate action
climate campaign
editors choice
esg
flist
fossil fuel
thelongview
Failing the F-List: Why marketing’s annual naming and shaming fest needs to move on
clean creatives
climate advocacy
climate communications
esg
flist
paul mottram
Clean Creatives has spotlighted fossil fuel marketing, but Paul Mottram says the industry must now channel its influence into regulation, disinformation and systemic reform.
What will it really take for adland to divest from fossil-fuel clients?
clean creatives
climate change
flist
fossil fuel
sustainability
Financial profit is often attributed as the main reason agencies continue to work with fossil-fuel clients. Experts in the industry argue that stricter regulation and forward-thinking measures are needed to move away from agencies’ over-reliance on fossil fuels.
Clean Creatives hands 'awards' to Edelman
clean creatives
edelman
flist
havas
ogilvy
Campaign group Clean Creatives has announced its 2024 F-List ‘award’-winners – deeming them ‘the awards no agency wants to win’.
WPP and IPG lead Asia's F-list with the most fossil fuel contracts
clean creatives
flist
fossil fuel
greenwashing
The Asia-focused report by Clean Creatives lists 103 fossil fuel contracts by 72 advertising and PR agencies.