True

blackstone

Blackstone targets Japan in its first major overseas marketing push

blackstone Hakuhodo stephen schwarzman

EXCLUSIVE: The world’s largest alternative investment firm taps its deep roots in Asia, positioning CEO Stephen Schwarzman as a trusted partner in times of change.

Who’s bidding for TikTok?

amazon blackstone microsoft mr beast tiktok ban

Amazon, Oracle and AppLovin submitted bids just days before Trump is set to make the big TikTok decision.

Pitch. Win. Exit? How private equity is reshaping the agency model

agency takeovers blackstone private equity rga

Private equity is no longer circling the ad industry—it’s taking over. As agencies transform into investment assets, Helios & Partners CEO Humphrey Ho unpacks the high-stakes tension between creative independence and financial control.