From AI partners to sex therapy bots, sextech expert Bryony Cole reveals why people bare their souls to machines more than humans, and what it means for brands eyeing our data.
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'People share more with AI sex therapists than humans': Bryony Cole on AI generated intimacy
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Australian supermarket giant Woolworths' AI bot glitches, talks about its mother
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The supermarket giant has pared back its AI assistant’s “personality” after the bot baffled customers with unsolicited tales about its “mother” and “uncle.”
Perplexity pulls the plug on ads, citing trust concerns for AI
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Executives told the Financial Times that ads risk making users 'suspicious of everything'.
Singapore’s AI optimism highest globally but AI-powered customer service is failing, Qualtrics report
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Qualtrics’ Southeast Asia strategist Irene Ng warns that brands are mistaking AI adoption for AI acceptance and it’s costing them trust. While 68% of Singaporeans believe AI can make life better, barely 40% believe companies will use it responsibly.
What does ethical marketing look like when AI is in the driver’s seat?
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With AI systems increasingly involved in sensitive areas like therapy, marketers must balance innovation, scale, and speed with a deep responsibility to protect vulnerable users.