It's back. At a time when brand marketers are working harder than ever to re-engage meaningfully with consumers amid great upheaval, we're looking to recognise those leading the way with direction and purpose.
Campaign Asia-Pacific launched its inaugural list just over a year and a half ago, and the list generated intense interest. Now, we're pleased to be partnering with Twitter in 2020 to present The Asia-Pacific Power List: The region's most influential and purposeful marketers. In alignment with Twitter's #LeadersForGood initiative, we recognise that today's marketing leaders must be more than just brand caretakers, but seek to communicate and engage their consumers with meaningful work and action that can make a difference.
The marketers you'll see in our list later today will again be the most influential in our region, but will also demonstrate a strong sense of purpose in how they lead. Some will already be familar, but more than half of this year's list is comprised of new faces from across the region across many different verticals, from banks to beauty products and from payments to platforms. And once again, the list was the subject of much debate and many rounds of intense discussion among Campaign's editors.
The 2020 Asia-Pacific Power list will be released on Monday, June 29th at 12:30pm.