
MTV Asia postpones awards show
MTV Asia has blamed scheduling concerns for its decision to postpone the inaugural MTV Asia Movie Awards, which was to have been held in Singapore in October.
MTV Asia communications SVP Todd Phillips denied that the postponement would impact sponsorship levels for the event, saying that public holidays in China and Korea in October "would impact ability to get talent".
To date only Citizen Watches has been announced as a sponsor.
No date has been set for the rescheduled event, with Phillips noting that the channel was "looking at options" The show is part of the S$50 million (US$32 million) strategic alliance between MTV Asia and the Singapore Tourism Board, announced earlier this year.
Top news, insights and analysis every weekday
Sign up for Campaign Bulletins
Most Read
Just Published
Agency Report Card 2024: Ogilvy
Ogilvy APAC celebrated a strong creative year in 2024, clinching top regional honours at Cannes Lions. Yet operational headwinds, particularly in China, tested its resilience and reshaped its growth strategy.
Campaign Global Agency of the Year Awards 2024: ...
Ogilvy and UM win global network of the year awards for creative and media respectively, while Special agency in New Zealand earns Asia-Pacific network of the year.
Apple Watch’s heart story strikes a chord in Japan
Apple’s new Japan campaign tells the real-life story of a heavy metal fan whose Apple Watch alerts help detect a life-threatening heart condition just in time.
2025 Cannes Contenders: RGA creatives weigh in
A ubiquitous surname, a sexually transmitted infection, the printing of memories and an animal god that helps gamers might all bring fame glory to campaigns in Cannes next week.