Megacom wins

Megacom Advertising has won the Arch of Europe Gold Star Award in Paris

this year, in recognition of its excellence in business performance.

As the first agency in China to win the award, Megacom president and ECD

Louis Wong said the award was a salute to the advertising industry in

China.

"This award is much more meaningful than any creative awards we picked

up," said Mr Wong.

The Arch of Europe Award was established in 126 countries around the

world, to award companies which demonstrate continuous commitment to

excellence and quality.