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Mar 12, 2004
IFC wrap lands Financial Times in Guinness book
The massive Financial Times ad that covered two sides of the IFC2 tower late last year has been admitted to the Guinness World Records book as the largest ad on a building. The ad, which announced the launch of the FT's Asia edition, covered 209,401 square feet or 50 floors of the 88-storey IFC2.
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