
Hindustan Thompson Associates (HTA) has gone back to the J. Walter Thompson name for its advertising arm. Operationally there will be no change and the company will continue to have access to information and training programmes as part of the Thompson group. The reporting structure will also remain the same. HTA will be the holding company and will continue to be the registered entity.
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Ogilvy APAC celebrated a strong creative year in 2024, clinching top regional honours at Cannes Lions. Yet operational headwinds, particularly in China, tested its resilience and reshaped its growth strategy.
Ogilvy and UM win global network of the year awards for creative and media respectively, while Special agency in New Zealand earns Asia-Pacific network of the year.
Apple’s new Japan campaign tells the real-life story of a heavy metal fan whose Apple Watch alerts help detect a life-threatening heart condition just in time.
A ubiquitous surname, a sexually transmitted infection, the printing of memories and an animal god that helps gamers might all bring fame glory to campaigns in Cannes next week.