womens health

Sep 16, 2021

It’s time our sector’s comms found its voice on ‘embarrassing' women’s health issues

Spoiler alert: if conversations about menstruation, menopause or vaginal dryness make you feel uncomfortable, stop reading now—this article isn’t for you.

Mar 11, 2021

Pregnancy can be painful, and so is this insurance ad

AXA's three-and-a-half-minute broad comedy about the challenges of pregnancy is tough to endure. And it feels like it's about nine months long.

Mar 8, 2021

Period leave: A privilege or a basic right?

Three marketing agencies in the region make the case for period leave as equitable staff policy. But the effects of period leave, we learn, play a bigger role in destigmatising conversations around menstruation and women’s health.