With successful strategies to penetrate lower-tier cities, Wu confidently steers the boat for the retail brand in Greater China.
Japanese clothing brand to suspend operations after initial resistance.
A great many brands find themselves facing consumer ire and losing their celebrity endorsers in China as a boycott that began with H&M continues to spiral.
Slowing sales at home and increasingly unfavourable economic growth and demographics lead companies' overseas push.
Brand specialists give their view on which brands were most successful in Asia-Pacific over the past decade.
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