JAKARTA - A 200 per cent increase in the number of consumers in Indonesia by 2030 is all set to drive a 7.7 per cent increase in consumer spending each year, resulting in a US$1.1 trillion business opportunity for marketers in the country, according to a report released by McKinsey and Co.
JAKARTA - FMCG giant Unilever Indonesia has appointed Bates CHI & Partners to handle the digital duties for three of its brands, namely Wall's Ice Creams (home consumption), Lifebuoy Soap and Zwitsal Babycare.
JAKARTA – Unilever Indonesia has appointed Bubu Kreasi Perdana (Bubu) to handle digital duties for its Lux beauty brand.
INDONESIA – Oze Indonesia is looking to further expand its overseas business to Dubai and Hong Kong, after the establishment of its second international office in Japan recently.
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