tokyo olympics

Feb 22, 2023

Horsing around for the Tokyo Olympics

A new video podcast series looks back on celebrated sports advertising campaigns. Here the creator and presenter remembers one personal favourite that he was involved in.

Dec 20, 2022

Tokyo Games bribery scandal: Hakuhodo reportedly confesses to rigging bids as probe widens

The news comes less than a month after ADK Holdings voluntarily confessed its culpability in the widening scandal, meanwhile Dentsu denies any knowledge of collusion.

Oct 19, 2022

ADK president arrested over bribery allegations

President Shinichi Ueno, along with two former employees, have been arrested following an office raid in Tokyo.

Jul 29, 2021

Tokyo Olympics inspires outstanding and outlandish art

INSPIRATION STATION: These art pieces and installations show that the world’s (second) biggest sporting event can inspire humans and robots alike.

Jul 23, 2021

Will Tokyo damage the Olympics brand?

SOUNDING BOARD: Seven brand and sports experts discuss the controversial run up to the 32nd Olympic Games and whether this could dampen sponsorship appetite for the sporting event in the future.

Jul 23, 2021

Tokyo Olympics 2020: 8 global ads pulling for the gold

Campaign US rounds up some of the games’ most buzzworthy creative work.