the cmos mo

Sep 14, 2023

The CMO's MO: Cigna Healthcare's Larisa Beckhouse on why AI's clinical trials continue

With healthcare under the microscope in a post-pandemic world, marketers face new pressures to evolve and innovate. But with data and diligence it's all possible, shares Cigna Healthcare's APAC CMO.

Sep 4, 2023

The CMO's MO: Gaurav Kathpalia on the evolution of Amazon Prime

An avid mountaineer, Amazon's marketing lead for Singapore is looking at new ways to engage consumers who are increasingly integrating online with offline during their shopping journeys.

Aug 18, 2023

The CMO's MO: Vineet Sharma on Budweiser's 15-year party in India

Growth, gigs and goals aside, AB InBev's marketing lead for South Asia advocates for better diversity and inclusion in the alcohol-beverage sector at a time when the BudLight fiasco is far from over.

Jul 27, 2023

The CMO's MO: Through the clouds and into silver linings with Bo Sun

CMOs who can't adapt and be flexible will be left behind, and other insights on navigating the post-pandemic travel landscape with's marketing leader Bo Sun.

Jul 21, 2023

The CMO's MO: Astrud Burgess' disruptive and innovative work at ANZ Bank

Astrud Burgess on why she's committed to innovation, heritage and supporting women in sport.

Jul 7, 2023

The CMO's MO: HP's Siew Ting Foo's Da Vinci-inspired marketing strategies

Thriving in 2023 with the metaverse, AI, agility and artistry, Siew Ting Foo's marketing story goes beyond metrics and KPIs.