tech

Aug 26, 2022

Tech Bites: Week of August 22, 2022

News from Google, Samsung, Accenture and more.

Aug 25, 2022

Go fishing for digital talent during the tech crash

Hiring freezes and layoffs permeating Big Tech provides the ad industry with an opportunity to get on the digital offense. Here’s how.

Aug 23, 2022

Behind Oppo's tech and data strategy for sports sponsorship

Dylan Yu, marketing director for Singapore at Oppo, on how the electronics brand is rethinking its sports sponsorship strategy by customising targeted content.

Aug 18, 2022

Superunion launches creative tool to help brands showcase their flexibility

The generative design tool, motion design and metaverse offer enable brands to create new brand experiences and have been utilised by brands including Tencent, HSBC, Riot Games and Vodafone.

Aug 3, 2022

Will the ad industry benefit from Big Tech’s layoffs?

Question of the week: As tech companies lay off staff and freeze hiring, Campaign US asked industry leaders whether the ad industry stands to benefit.

Jul 8, 2022

Tech Bites: Week of July 4, 2022

News from PubMatic, Nielsen, Ampverse and more. Plus, Mindshare announces new leadership appointments, in our weekly roundup of tech and media news.