swire properties

Apr 14, 2015

Swire Properties’ five-year brand vision to reshape office space

HONG KONG - From tenant-engagement programs to expansive green spaces and activities that balance work and play, Swire Properties is looking to evolve its office property brands and the very meaning of the workplace in people's lives.

Jun 11, 2014

Swire Properties stages an office musical to engage tenants

HONG KONG - If ‘work hard and play harder’ makes for a positive work-life balance, Swire Properties has plans to help its tenants get the balance right. The company has invited the workforce community in the developer’s Island East commercial block to audition for an unusual office musical.

Oct 15, 2012

Mauro Marescialli becomes The Brand Union's Beijing MD

BEIJING - The Brand Union has appointed Mauro Marescialli to the newly created role of managing director of its Beijing office.

Mar 19, 2012

Pacific Place hands creative account to Leo Burnett after a US$258 million facelift

HONG KONG - Swire Properties has assigned Leo Burnett as its new creative agency for Pacific Place, a complex of shopping mall, office towers and hotels in the city's Admiralty district, after its latest US$258 million facelift.

Oct 4, 2011

Leo Burnett HK breaks ground for Swire's flagship property in China

GUANGZHOU - Swire Properties has launched a high profile advertising campaign to introduce TaiKoo Hui, a high-end retail and dining destination in Guangzhou, to mainland Chinese audiences.

Jun 23, 2011

Mediabrands Hong Kong seals Swire Properties’ full media AOR contract

HONG KONG - Swire Properties has handed its media AOR account to Mediabrands Hong Kong, after a competitive pitch with several undisclosed agencies last month.