sustainability

Premium
Absolut champions trash with sustainability-focused fashion show
Premium
Feb 12, 2020

Absolut champions trash with sustainability-focused fashion show

Catwalk to celebrate vodka brand's limited-edition recycled bottle during London Fashion Week.

Premium
Expect greener ideas from WPP in 2020
Premium
Jan 6, 2020

Expect greener ideas from WPP in 2020

Growth and marketing chief Laurent Ezekiel is schooled in sustainability…literally.

Premium
What luxury brands should have learned about China in 2019
Premium
Dec 24, 2019

What luxury brands should have learned about China in 2019

Perhaps the biggest takeaway from 2019 is that many luxury brands are not adapting quickly enough to the shifting market.

Premium
You're looking at Reebok's first plant-based running shoe
Premium
Dec 4, 2019

You're looking at Reebok's first plant-based running shoe

The Forever Floatride GROW is made with castor beans, algae, eucalyptus trees and natural rubber, and the company claims it will rival the best running sneakers on the market.

Premium
Mindshare and Unilever initiative aims to cut carbon footprint in marketing
Premium
Oct 9, 2019

Mindshare and Unilever initiative aims to cut carbon footprint in marketing

#ChangeTheBrief plans to 'take power back into the agencies'.

Premium
Sea change: What FMCG brands are doing about plastic pollution
Premium
Aug 22, 2019

Sea change: What FMCG brands are doing about plastic pollution

The government in Indonesia is pushing sustainability, and brands are talking about it more than ever. But environmental critics aren't yet impressed.

Follow us

Top news, insights and analysis every weekday

Sign up for Campaign Bulletins