sebamed

Jan 21, 2021

Fact-based ads are the start of a new era in advertising, says Sebamed India marketing chief

Konark Gaur talks about its escalated spat with Hindustan Unilever over rival soap pH levels and its own marketing plans ahead.

Jan 19, 2021

Ad wars: Why one upmanship in advertising makes for great headlines

With brands taking digs at competitors openly, Campaign dives in to find out the reason, the impact, the legalities and whether brands wars are in for the long haul…

Jan 12, 2021

Sebamed ordered to take down 'misleading' campaign in India

Court ruling follows suit filed by Hindustan Unilever which argued Sebamed campaign 'misled' consumers over quality of its products.