sebamed
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Jul 14, 2022
Sebamed loses appeal to run campaign challenging Unilever skin product pH values
The Sebamed campaign claimed Hindustan Unilever's soaps harmed sensitive skin, which an HUL spokesperson argues was 'irresponsible' and 'misleading'.
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Jan 21, 2021
Fact-based ads are the start of a new era in advertising, says Sebamed India marketing chief
Konark Gaur talks about its escalated spat with Hindustan Unilever over rival soap pH levels and its own marketing plans ahead.
Jan 19, 2021
Ad wars: Why one upmanship in advertising makes for great headlines
With brands taking digs at competitors openly, Campaign dives in to find out the reason, the impact, the legalities and whether brands wars are in for the long haul…
Jan 12, 2021
Sebamed ordered to take down 'misleading' campaign in India
Court ruling follows suit filed by Hindustan Unilever which argued Sebamed campaign 'misled' consumers over quality of its products.
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