renaissance

Aug 27, 2012

VIDEO: Marriott’s Tina Edmundson on branding to suit the traveller

With 16 or 17 brands to juggle, the Marriott Group introduced a ‘brand architecture’ model to help consumers choose the hotel brand that best suits their travel desires.

Jun 15, 2012

Marriott International launches global campaign for Renaissance Hotels

HONG KONG - Marriott International has launched Renaissance Hotel's first global advertising campaign with global marketing and communications agency, Anomaly.