press release
Apr 19, 2023
10 ways to annoy journalists in press releases
PRWeek reveals the secrets to eye-catching press release copy – and how to avoid the cardinal sins.
Jul 6, 2022
Journalists ignore 97% of PR pitches
The average journalist response rate to media pitches is down 10 per cent on last year, with the vast majority of pitch emails being ignored.
Sep 26, 2017
3 things automation can and cannot do to reshape PR
How far can companies like SumoStory go to bring technological efficiency to the practice?
Jan 18, 2010
Live Issue... Embargoing the press release, period
It's the quintessential PR tool. But has the time come to tear up the press release?
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