pitching

May 25, 2023

Pitch process wastes time, money, and impacts mental health: report

MediaSense interviewed directors and C-suite ad professionals across the globe.

Feb 28, 2023

Repitching and the art of knowing when to walk away

Breaking up is hard to do, but sometimes it's really the only way to keep your agency healthy.

Sep 15, 2022

Why the talent crisis has been positive for wasteful new business pitches

As talent remains scarce, agencies must consider more carefully than ever which pitches they want to deploy their resources for.

Aug 17, 2022

Pitch imperfect: Adland struggling to balance hunt for business with sustainable workloads

Talent wellness, resources, time, and cost have pushed agencies to be more viable in their search for new business, but not everyone is agreed on the way forward.

Aug 8, 2022

Should we be judging agencies on pitch wins?

New business is the easiest metric by which to judge an agency, but is it the healthiest?

Jul 15, 2022

UK study finds majority are ‘disenfranchised’ with pitching

The Future of the Pitch 2022 survey was conducted by Creativebrief.