national
National Arts Council retains Ogilvy PR
Agency will handle all communications work for arts body.
CASE STUDY: How Volvo CE made a game out of construction machinery
Using a grassroots approach to sing the praises of construction workers was a strong hook for media and the general public that increased Volvo CE’s share of voice in the China market.
Ward Platt promoted to COO of FIC, Zubin Gandevia is president for APAC
GLOBAL - Ward Platt has been promoted to the post of chief operating officer for Fox International Channels (FIC) and CEO of the unit’s National Geographic Channels International (NGCI) from his previous post as president of Asia-Pacific and the Middle East for FIC.
Jonathan Beh relocates from UK to Shanghai as Mindshare's head of digital performance
SHANGHAI - Jonathan Beh (pictured) has joined Mindshare's China team from London where he was a search director working across clients including Unilever and LG.
Aegis Media takes over COFCO's buying business from Mediacom
SHANGHAI - Aegis Media has been appointed as the media-buying agency for COFCO, taking over the account for China’s largest food processer, manufacturer and trader from five-year incumbent Mediacom.
DraftFCB China hires award-winning national ECD
SHANGHAI - DraftFCB China has appointed Eddie Wong as its new national ECD to beef up the agency’s creative standards across its three key offices in Shanghai, Beijing and Qingdao.
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