natalie lam

Sep 20, 2023

We want to keep moving’: Edward Bell on Cathay’s edgier new global campaign

EXCLUSIVE: The airline’s first global brand messaging work in three years aims to trigger emotions over ticket sales and mirrors the way we consume media today, says the GM of brand, insights, and marketing.

Jun 16, 2022

What Publicis' Natalie Lam is looking for on the Lions print & publishing jury

CANNES LIONS JURY PERSPECTIVES: The chief creative officer for Publicis Groupe APAC & MEA also shares what she wants to immerse herself in at Cannes and who she wants to meet.

Aug 17, 2010

Creative Q&A: OgilvyOne's Natalie Lam is in the hot seat

Natalie Lam, regional creative director at OgilvyOne Asia Pacific and executive creative director at OgilvyOne Shanghai, on how she got into advertising.