martech

Aug 12, 2022

Tech Bites: Week of August 8, 2022

News from Shopee, Summit Media, Accenture, BDigital, and more.

Jun 30, 2022

WPP acquires Australia-based martech agency Bower House Digital

Ogilvy will absorb the 80-person network and get access to the agency's ability to build digital experiences for clients.

Jun 23, 2022

Tech MVP 2022: Presenting the Most Valuable Products

A jury of tech leaders has named five technologies as Most Valuable Products in marketing communications in Asia-Pacific.

Dec 21, 2021

9 martech predictions for 2022

Marketing tech execs predict the biggest trends in the space for the coming year.

Jul 21, 2021

Immedia launches Contrend martech platform

The artificial-intelligence and machine learning (AI and ML) powered platform aims to give users insights on how content-marketing campaigns are landing with audiences.

May 18, 2021

Mobvista aims to increase reach across sectors with Reyun acquisition

CAMPAIGN CHINA EXCLUSIVE: Mobvista CEO and co-founder Clement Cao explains the reasoning behind the company's $220 million acquisition of the China-based third-party mobile measurement and martech company.