More speakers added to Mumbai event on March 17.
Data, measurement and mathematics are important aspects of advertising when consumed in reasonable quantities. But when the craving for numbers becomes a mania, there are sure to be unintended consequences.
The deal adds Adobe Experience Manager expertise to AKQA’s Auckland studio.
New data-driven firm launching today in Singapore, Hong Kong and Japan absorbs Cadreon, built to leverage Axciom deal.
TOP OF THE CHARTS: R3’s latest study highlights martech as the driver behind industry M&A, and points to a big drop in China activity.
TOP OF THE CHARTS: Despite all the talk about experience being a priority, most brands are still aren’t moving fast enough, according to Adobe’s latest study.
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