KUALA LUMPUR - Brand consultancy company Landor Associates has named Dominic Twyford as client director in its newly opened office in Kuala Lumpur.
SINGAPORE - The rebranding exercise launched by Singapore-based budget carrier Tiger Airways yesterday was a positive move but it is still too early to tell if the brand DNA will be changed into as what has been preached, industry experts said.
HONG KONG - The newly appointed head of Hong Kong's Equal Opportunities Commission has focused attention on the rights of gay and lesbian individuals in the city, but marketers and agency heads differ on whether targeting this consumer segment makes sense.
SINGAPORE - Brand consultancy Landor Associates has expanded its footprint in the region by opening offices in Melbourne, Australia and Kuala Lumpur, Malaysia.
SHANGHAI - Global branding consultancy Landor Associates has opened a Shanghai office, relocating its key leaders to the city it now refers to as its centre of growth gravity for the region.
HONG KONG - Landor Associates, a brand consulting and design firm, has appointed Henry Chan as president, Greater China.
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