insurance
Income marries product benefits with purpose in heart-tugging campaign
Integrated campaign amplifies 'putting people first' in an emphatic yet empathetic manner.
Animated objects save the day in insurance campaign
AD NUT'S PICK OF THE WEEK: In two stunning films for NRMA Insurance, a singular tyre and a set of paddocks are unlikely saviours.
Neil Diamond’s ‘Sweet Caroline’ gets the love in insurance campaign
AD NUT'S PICK OF THE WEEK: A new sport by TBWA New Zealand shows that moving stories can be told with just a compelling main character.
A ‘greenwashed’ ad unlike any other
In an amusing insurance ad by BBDO Bangkok, two brothers remain calm amid a series of stress-inducing incidents.
Kiwi life insurer raises the dead for a last performance
The work by Special New Zealand gives knocked-off drama series characters one last shot at acting, put to good use plugging Partners Life insurance.
AXA 'breaks myths' and questions stereotypes in latest campaign
AXA's chief brand and communications officer Sabrina Cheung and Publicis' creative chief Natalie Lam on the conception behind the insurance brand's first-ever social-first campaign.
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