hiv
Bold campaign for HIV-prevention drug focuses on pleasure (possibly NSFW)
From Australia: 'Is PrEP for you?', for ACON (AIDS Council of New South Wales) by Frost Collective
Campaign urges more frequent HIV testing
A campaign by Frost* for ACON (the AIDS Council of New South Wales), timed to coincide with Sydney's Gay and Lesbian Mardi Gras, uses strong visual elements and simple messages such as 'Know now' and 'Easy as' to encourage gay men to get tested more frequently. The organisation aims to end new infections in the country by 2020, and getting gay men to take advantage of new 3-minute tests plays a key role in achieving that goal.
Durex donates condoms in exchange for tweets of HIV facts
GLOBAL - Condom giant Durex has launched a global social-media campaign, in conjunction with World AIDS Day this Saturday.
CASE STUDY: Changing attitudes towards Aids among migrant workers
A Chinese anti-aids campaign raised awareness among workers and reduced discrimination against sufferers.
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