gs caltex
May 24, 2019
Ever seen a fairy tale with a non-evil stepmother?
Probably you haven't. GS Caltex and Korean agency AdQua Interactive set out to change that with a touching storytelling initiative.
Sep 4, 2017
How one company reminded customers that call-center workers are human beings
Korea's GS Caltex and AdQua Interactive came up with a clever way of reminding callers to treat customer-service reps with basic decency.
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