greenwashing

Aug 7, 2019

Value-focused versus value-washing: The agency role in a sustainable future

Advertising agencies stand to gain a lot by choosing the path of greater transparency.

Jun 6, 2018

Dentsu offers advice on avoiding ‘SDGs washing’

The release of a guide to effective communication around sustainable development goals (SDGs) suggests many companies are still failing to present their actions to the public in an honest, straightforward way.