gci health
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Why it’s important to avoid generic healthcare communications
GCI Health's Glen Halliwell says that communicating about healthcare in APAC should be tailored to a market’s concerns such as an ageing population, cultural norms, and insurance habits.
40 Under 40 2022: Sophie Asker, GCI Health
The strength of Asker's business acumen combined with her people-centric leadership has been instrumental in taking WPP’s GCI Health to new heights.
Healthcare PR teams are facing a critical talent crunch
Can healthcare comms be sexy? To crack a serious talent shortage, agency leaders are finding creative ways to make the field more attractive for prospective talent—and looking beyond traditional PR to shop for talent.
Women to Watch 2021: Sophie Asker, GCI Health
Asker has dedicated her career to healthcare communications, building specialist expertise that has resulted in substantial growth for GCI Health—all while nurturing staff.
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