gareth ellen

Feb 26, 2015

Less face time: New Geometry COO to boost O2O activation in China

SHANGHAI - While the bulk of shopper marketing in China still involves face-to-face, in-store promotions, increased competition and the development of more sophisticated methods are starting to shift client demand, according to Gareth Ellen, who has just been appointed COO of Geometry Global China.

Nov 26, 2012

Singaporeans, Malaysians plan more online shopping this feative season: PayPal

SINGAPORE - Singaporeans and Malaysians plan to do more online shopping this festive season to skip the long queues at shopping malls, according to a survey by PayPal.

Oct 11, 2011

OgilvyAction gets new regional planning director

SINGAPORE - OgilvyAction Asia Pacific has named Gareth Ellen as its regional planning director, after two years heading up digital in North America for OgilvyAction.