Dec 18, 2012

Awfullychocolate dishes out pop-up campaign in countdown to 'Mayan apocalypse'

HONG KONG - Awfullychocolate is offering free sweets to mark 21 December—the supposed end of the world according to those who believe the Mayan calendar predicts our doom.

Sep 19, 2012

BOOK EXCERPT: What to do and what not to do in China

While other branding experts tiptoe around the edges of China, Shaun Rein - author of The End of Cheap China cum managing director of the China Market Research Group (CMR) - delivers straight, incisive, practical talk on do's and don'ts for foreign brands as China shakes off its reputation as the factory of the world.