digital marketing
Study reveals the 20 most influential people in digital marketing
The founder of software company HubSpot tops the list of Rock The Rankings' 20 most iconic people in the SEO and digital marketing industry.
WFA uncovers the biggest blockers of creativity and effectiveness
The first global study of its kind addresses the role of clients in tackling the decline of creativity in marketing and advertising.
As Hong Kong goes increasingly cashless, what does it mean for marketers?
A new round of consumption vouchers is coming to the city in early August with more choices of cashless payment options. Brand experts share their observations on how digital payments are affecting marketing and competition.
How activewear retailer Squatwolf boosted ROI by 74% with Meta
How activewear brand Squatwolf thrived in the pandemic, using Meta business tools to harness the power of its data.
Innovation and speed keep Shiseido afloat
The brand’s regional director of digital marketing speaks to us about the brand's dramatic digital adaptation during Covid, as well as its expanding use of retail tech.
.jpg&h=268&w=401&q=100&v=20170226&c=1)
Navigating client needs in a cookie-less world
How should agencies work in a more collaborative manner with brands in a cookie-less future? We caught up with Matteo Resta, regional business director, OMD APAC, Chantal Penning, product marketing manager - APAC, Facebook and YC Ng, co-founder and COO, SearchGuru for an insightful discussion.
Top news, insights and analysis every weekday
Sign up for Campaign Bulletins
.jpg&h=334&w=500&q=100&v=20170226&c=1)
.png&h=334&w=500&q=100&v=20170226&c=1)
