creative minds

3 days ago

'Be water, my friend': The MediaMonk creative who lives by Bruce Lee's analogy

The global creative director at MediaMonks Korea can't stand his tribe when they consider themselves the next Leonardo Di Vinci or Steve Jobs of the advertising world.

Mar 16, 2023

‘Don’t believe the alcoholic, tortured artist hype,’ that’s a myth, says BMF creative

That, and other life lessons from the quirky creative behind Aldi's award-winning work. Plus, a plan to concoct an impossible advertising deal on TV... in her dreams.

Mar 9, 2023

Creative Minds: Distillery's Guilet James Libby creates work his children are proud of

Distillery's Guilet James Libby counts the likes of Ted Lim, Andy Greenaway, and Tim Green as his mentors and wants to create work that his children will be proud of.

Feb 23, 2023

Creative Minds: Chanikarn Sitthiaree was a rebel in school

Despite not being an outstanding student, BBDO's Chanikarn Sitthiaree showed an immense passion for theatre and was deeply invested in understanding the facets of human nature. Learn how it prepared her for an advertising career.

Feb 16, 2023

Creative Minds: Meet the director behind Adidas Golf 'Impossible is nothing' film

Growing up Jared Daperis loved soccer but it was the camera that loved him back. Here's his richly cinematic journey.

Feb 9, 2023

Creative Minds: Nogamoto's bucket list is like Costco's receipt—long and driven by FOMO

On the wish list is acing a hole-in-one with Tiger Woods in attendance, evoking emotions with words, getting six-pack abs. But first, pizza. He can't live without pizza, even those with pineapple.