It's Friday. So relax, get a glass and pick your poison, as we explore the spirits/liquor brands people in Asia most love to drink—responsibly, of course.
SYDNEY - Beam Inc. has launched a global brand campaign, entitled “Make history”, for its flagship Jim Beam Bourbon.
AUSTRALIA - Jim Beam is launching its Devil's Cut & Cola ready-to-drink mix with a multi-million dollar integrated campaign that kicks off during this weekend's Australian Football League and National Rugby League finals.
SYDNEY - JayGrey has billed Alibi Bourbon as 'seriously hard liquor' in a new campaign targeting its hardcore key consumers.
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