JWT appointed Gustavo Martinez, currently McCann Worldgroup's Europe and Asia president, as global president and announced that he will succeed Bob Jeffrey as worldwide CEO in 2015, at which point Jeffrey will become non-executive chairman.
THE ATIFA SILK INTERVIEW: JWT’s global CEO discusses the shift to non-traditional marketing, cultural integration in a global organisation and providing challenges for both clients and creatives.
GLOBAL - WPP-owned agency JWT chose last week’s Consumer Electronics Show (CES) in Las Vegas to launch an ongoing video series featuring insights from executives from household-name brands, such as Facebook, Unilever, and LG Electronics.
GLOBAL - JWT CEO and chairman Bob Jeffrey sat down with Campaign for the third of four interviews with global industry leaders launching on Campaignasia.com this week.
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