beer

Dec 16, 2020

Tiger Beer snarls at adversity in new campaign

'Yet here I am', the brand proclaims in a Publicis Communications campaign that hinges on the beer's origins.

Aug 10, 2020

Thailand's top local brands: CP Group, Chang Beer and Singha lead the charge

ASIA'S TOP 1000 BRANDS: But Thai consumers are still less likely to recognise and support established Thai brands much differently from global competitors.

May 21, 2020

How have alcohol brands adapted to life in lockdown?

In the absence of pubs and festivals, booze brands have had to seek out new ways of reaching consumers.

Feb 25, 2020

'Go ahead, drink and drive' urges Heineken

Publicis Singapore campaign puts beer fridges in parking lots. What could possibly go wrong?

Dec 11, 2019

Should agencies do more together to stand up to unreasonable client demands?

AB InBev is reported to be running cost-cutting 'auction' for global media review.

Dec 8, 2019

AB InBev demands 'punishing payment terms' in upcoming global media review

"I would not be surprised if some major media agency groups got together and agreed to reject this brief."