atlas

Sep 29, 2014

Facebook launches Atlas ad platform to enable 'people based' marketing

Facebook has launched the Atlas advertising platform, which the social network says will "tackle today's marketing challenges".

Sep 2, 2010

Consumers across tier cities are more similar than marketers think : Synovate

CHINA - Consumers in lower tier cities are more similar to top tier cities than many marketers think, according to a survey that interviewed 32,922 consumers by Synovate.