artificial intelligence
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Beyond bias: How marketers can tap AI’s potential for accelerating Asian marketing
Despite its potential, generative AI faces significant challenges. Gus Wick explains why Asian marketers must refine their strategies, as current data approaches favour wealthy, English-speaking nations.
Will AI make human-generated PR content a premium product?
As generative AI produces vast amounts of text, art and music with unprecedented speed, will human-generated content become obsolete? Should we even bother teaching children to write essays, or will AI simply do it for them?
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Here's why AI is not just a flash in the pan
Hype cycles around new tech advancements—such as the metaverse and VR—have left many users feeling unsatisfied over the years. But here's why AI is an anomaly, argues Accenture Song's Flaviano Faleiro.
Synthetic data: The future of business decision-making?
Synthetic data offers a compelling solution to the challenges of data collection and analysis. But can AI-generated C-suite insights truly transform how companies make crucial decisions? B2B International's Amanda Chew explores.
Creating an Afrocentrist future for AI
Generative AI tools are limited to the viewpoints of the people that develop them—it’s vital to embed them with theories like Afrocentricity before it’s too late.
HCLTech and IBM launch generative AI Centers of Excellence in India, UK, and US
Located in Noida, London, New Jersey, and Santa Clara, these centers aim to modernise legacy applications and drive continuous innovation using IBM’s WatsonX AI and data platform.
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