MANILA - Logistics companies are not known for making emotional connections, but that's exactly what Philippines-based LBC Express is trying to do with a new integrated rebranding campaign.
JAKARTA - Indonesia’s largest food company, Indofood, moved its global media planning and buying duties to Havas Media Group’s Arena in Indonesia after a competitive pitch process.
ASIA-PACIFIC - Havas Media Group has soft launched Arena Media in Asia-Pacific over the past week.
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