ar

Jul 21, 2022

Nike challenges Chinese youth to innovate in experiential campaign

The Trove experience is targeted at helping youth adapt to the new normal.

Mar 17, 2022

Bubble-tea brand offers a squishy, squirty AR experience

Ready for an udderly unique use of augmented-reality technology? Australian brand Chatime and creative agency Special have some strange characters they'd like you to meet.

Jan 13, 2022

SG dollar bills tell tales thanks to AR filter

AD NUT's LETDOWN OF THE WEEK: For Prudential Singapore, VaynerMedia and Dude.sg created an AR filter that makes currency converse. Unfortunately, it doesn't have much of interest to say.

Oct 20, 2021

Snap launches a studio to help brands use AR

Arcadia will develop AR experience technology for brands globally.

Sep 30, 2021

Snap partners WPP to launch AR Lab for brands

Holding company also formed a partnership with TikTok earlier this year.

Sep 30, 2021

Dentsu Gaming launches globally

Drawing from its Japanese gaming heritage, Dentsu plans to extend gaming strategy, activation and original IP for brands across its global network led by four regional heads.