anthony shaw

Jan 18, 2021

The SuperM effect: How Prudential Asia's CMO is racing to sign up younger consumers

The insurer's CMO Anthony Shaw details how the 173-year old firm is pivoting its business using not just K-pop ambassadors but also digital tools to be relevant to a young audience.

Mar 23, 2011

AXA Asia Life hires regional chief marketing officer

ASIA-PACIFIC - Xavier Blanchard has been appointed as regional chief marketing officer for AXA Asia Life, succeeding Anthony Shaw who will be returning to Australia with his family.