by Staff Reporters | Campaign Asia

Staff Reporters

13 hours ago

Digital-savvy AKQA faces identity crisis

AGENCY REPORT CARD: AKQA maintains high scores in terms of CX, experience design, vision, client co-innovation for four years. Yet, it stays mum on its integration with Grey.

Shawn Lim and Nikita Mishra join Campaign Asia-Pacific

Marketing

13 hours ago

Staff Reporters

Shawn Lim and Nikita Mishra join Campaign Asia-Pacific

Both experienced journalists, Lim starts today as technology & media editor in Singapore, while Mishra will join as associate editor in Hong Kong next month.

Fixing a looming water crisis, one shorter shower at a time

The Work

1 day ago

Staff Reporters

Fixing a looming water crisis, one shorter shower ...

In Australia, Yarra Valley Water’s new “Shower Shorter. Save Water” campaign by Think HQ, aims to remind residents of the Melbourne locality to conserve water and save money.

Media

1 day ago

Staff Reporters

Mediabrands Australia launches sweeping process ...

Automation seeks to eliminate repetitive menial tasks like loadings, TV campaign tracking and post analysis to drive more efficiency across network.

L'Oreal and Neiwai team up to encourage comfort in one's skin

Advertising

4 days ago

Staff Reporters

L'Oreal and Neiwai team up to encourage comfort in ...

The co-branded work by McCann Shanghai for lipstick and lingerie came from the insight that traditional beauty norms still weigh on many Chinese women.

Creative Minds: Lester Edgard Morales says autism is an overlooked issue in adland

Advertising

May 12, 2022

Staff Reporters

Creative Minds: Lester Edgard Morales says autism ...

The ECD at Catalytx Advertising talks about his dream outing in the Philippines, the impact his grandfathers had on him, and the industry’s misconception around autism.