Daniel Farey-Jones

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MediaMonks: the lowdown on the company that topped Sorrell's shopping list

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Advertising

Jul 12, 2018

Daniel Farey-Jones

MediaMonks: the lowdown on the company that topped ...

If you were unfamiliar with MediaMonks and want to know more about the company that Sir Martin Sorrell has made his first capture, read on.

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Digital

Mar 28, 2018

Daniel Farey-Jones

How hotel smartphone brand Handy is carving out a ...

The founder of Hong Kong-based Tink Labs came up with the idea for Handy, a complimentary smartphone that is now installed in 700,000 hotel rooms worldwide, four years ago.

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Sorrell: WPP delivering 'less bureaucratic, more creative' teams in response to advertiser demand

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Advertising

Mar 21, 2018

Daniel Farey-Jones

Sorrell: WPP delivering 'less bureaucratic, more ...

At Advertising Week Europe, Sorrell acknowledges the wishes expressed by the likes of Procter & Gamble CMO Marc Pritchard and his Unilever counterpart Keith Weed.

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Adobe buys video ad tech firm TubeMogul for $540m

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Data

Nov 11, 2016

Daniel Farey-Jones

Adobe buys video ad tech firm TubeMogul for $540m

Adobe has agreed to buy TubeMogul, which makes software allowing brands and agencies to plan and buy video advertising, for US$540 million.

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Trump shock puts politically engaged marketers in introspective mood

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Analysis

Nov 10, 2016

Daniel Farey-Jones

Trump shock puts politically engaged marketers in ...

Marketers on each side of the Atlantic have reacted in different ways to Donald Trump and the Republican Party winning power in the US.

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Advertising

Nov 21, 2012

Daniel Farey-Jones

McCann out of global HSBC pitch

GLOBAL - McCann Erickson is out of the pitch for HSBC's US$636 million global advertising business, which it said was due to pitching for another unnamed global bank.