Daniel Farey-Jones

Send feedback to Daniel Farey-Jones.
Premium
Red Cross creates choose-your-own Twitter adventure
Premium
News
Aug 30, 2019
Daniel Farey-Jones

Red Cross creates choose-your-own Twitter adventure

Twitter users get to step into the shoes of a Red Cross negotiator.

Premium
Cinema predicted to outpace global ad market
Premium
Media
Aug 26, 2019
Daniel Farey-Jones

Cinema predicted to outpace global ad market

China accounts for 47% of global cinema adspend.

Premium
Women's World Cup spots score terribly on branding and sales measures
Premium
Advertising
Jul 1, 2019
Daniel Farey-Jones

Women's World Cup spots score terribly on branding ...

Public found the ads involving and emotional but weren't sure which brands they were for.

Premium
Haagen-Dazs awards global creative to Forsman & Bodenfors
Premium
Advertising
Jun 28, 2019
Daniel Farey-Jones

Haagen-Dazs awards global creative to Forsman & ...

Business moves from Saatchi & Saatchi, which did not repitch.

Premium
Red Bull and Heineken: F1 marketing overhaul is starting to pay off
Premium
Advertising
Mar 21, 2019
Daniel Farey-Jones

Red Bull and Heineken: F1 marketing overhaul is ...

Beer brand praises sport's new 'accessibility' after end of Bernie Ecclestone era.

Premium
Lexus marketer: In-housing boosts creativity through 'corridor conversations'
Premium
Advertising
Mar 21, 2019
Daniel Farey-Jones

Lexus marketer: In-housing boosts creativity ...

Brand communications manager Emma Lane says she is sold on in-housing after two years.

Follow us

Top news, insights and analysis every weekday

Sign up for Campaign Bulletins

Most Read

Premium
Dentsu Aegis Network names APAC CEO
Premium

1 Dentsu Aegis Network names APAC CEO

Premium
China home to 83% of global ad fraud: GroupM
Premium

2 China home to 83% of global ad fraud: GroupM

Premium
McCann Worldgroup names Japan CEO
Premium

3 McCann Worldgroup names Japan CEO

Premium
Move and win roundup: Week of September 16, 2019
Premium

4 Move and win roundup: Week of September 16, 2019

Premium
Move and win roundup: Week of September 9, 2019
Premium

5 Move and win roundup: Week of September 9, 2019

Premium
Singapore Media Awards winners announced
Premium

6 Singapore Media Awards winners announced

Premium
Grey makes Nirvik Singh global COO
Premium

7 Grey makes Nirvik Singh global COO

Premium
Spikes Asia’s See It Be It finalists revealed
Premium

8 Spikes Asia’s See It Be It finalists revealed

Premium
Discovery: The golden era of marketing
Premium

9 Discovery: The golden era of marketing

Premium
Chinese consumers angered by Muji
Premium

10 Chinese consumers angered by Muji