Alex Sibois

How GDPR will be good for APAC brands
Advertising
Mar 12, 2018
Alex Sibois

How GDPR will be good for APAC brands

The industry has been focusing on the negative aspects of compliance with the EU's sweeping new rules. Lotame's APAC MD sees the following positives.

The lowdown on second-party data
Analysis
Jun 27, 2017
Alex Sibois

The lowdown on second-party data

Lotame's Alex Sibois explains what it is, how you can gain access, and why you need it.

Follow us

Top news, insights and analysis every weekday

Sign up for Campaign Bulletins

Most Read

Google enters DOOH space: What does this mean for marketers?

1 Google enters DOOH space: What does this mean for marketers?

Embracing vulnerability: How brands are addressing the stigma around mental health in APAC

2 Embracing vulnerability: How brands are addressing the stigma around mental health in APAC

How Braze helped Bukalapak cut through its own noise and drive sales

3 How Braze helped Bukalapak cut through its own noise and drive sales

40 Under 40 2022: Now open for nominations

4 40 Under 40 2022: Now open for nominations

Women to Watch 2022: Celebrating outstanding talent in marcomms

5 Women to Watch 2022: Celebrating outstanding talent in marcomms

Cultural blunders: Brands gone wrong

6 Cultural blunders: Brands gone wrong

Behind the 'overly successful' launch of Trust Bank in Singapore

7 Behind the 'overly successful' launch of Trust Bank in Singapore

Prove your worth: Justifying marketing ad spend in an economic downturn

8 Prove your worth: Justifying marketing ad spend in an economic downturn

McDonald's Asia CMO on his first-ever global World Cup campaign and more

9 McDonald's Asia CMO on his first-ever global World Cup campaign and more

Growing your brand in turbulent times

10 Growing your brand in turbulent times