Ad Nut
Mar 30, 2016

Tesco Thailand ad under fire for showing maid being slapped

Tesco Lotus has removed a widely shared video after it was slammed for a scene where a woman slaps her domestic helper. But was the video offensive in the market for which it was intended?

Last week this ad from Tesco Lotus Thailand featured in the Campaign Asia-Pacific Viral Chart, which is compiled weekly by Unruly and analyses shares of ads and branded videos posted by a curated list of Asia-based brands.

This week, Ad Nut discovered that Tesco took the video down after netizens and media criticised it for a scene that showed a house maid being slapped. Ad Nut has salvaged...

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