Super Bowl 2010 | Dr Pepper | Global

Dr Pepper filled the slot vacated by Pepsi during this year's Super Bowl. But did they achieve the desired impact? Deutsch LA is behind the spot.

Dr Pepper








Robert Gaxiola's verdict:

"Here you've got Gene Simmons, Mini Gene Simmons and a little 'kiss' of cherry. What more could you ask for at the two-minute warning before the halftime show? It's smooth and, for me, entertaining enough to watch again."

Sean Boyle's verdict:

"This spot features Kiss and Mini Kiss (a Kiss tribute band comprised of little midgets). I didn't understand this... I'm getting old... They don't write songs like they used to, etc."

See analysis on this spot from MediaCurve.com.
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