Jul 6, 2001

HEADLINES: TBWA outguns Grey and Euro to reel in Imedeen

TBWA Hong Kong has beaten off Grey Worldwide and Euro RSCG to win

the creative account for skincare brand Imedeen. The agency's brief is

to produce a print, outdoor, in-store and digital campaign for Imedeen's

local owner Bionax Hong Kong. The campaign will focus on the fact that

Imedeen, which comes in tablet form, focusing on the internal side of

skincare.



HEADLINES: TBWA outguns Grey and Euro to reel in Imedeen

TBWA Hong Kong has beaten off Grey Worldwide and Euro RSCG to win

the creative account for skincare brand Imedeen. The agency's brief is

to produce a print, outdoor, in-store and digital campaign for Imedeen's

local owner Bionax Hong Kong. The campaign will focus on the fact that

Imedeen, which comes in tablet form, focusing on the internal side of

skincare.



Source:
Campaign Asia
Tags

Related Articles

Just Published

6 hours ago

Lululemon hands media account to GroupM in key ...

The business was won from Havas after a competitive pitch.

6 hours ago

Agency Report Cards 2024: We grade 25 APAC networks

The grades are in for Campaign Asia's 22nd annual evaluation of APAC agency networks. Subscribe to read our detailed analyses.

6 hours ago

GroupM restructures across Asia, Indonesia ...

Staffing cuts across Asia have begun as GroupM transitions to a “single operating model” under the soon-to-be-rebranded WPP Media banner.

7 hours ago

Agency Report Card 2024: DDB

A storied legacy weighed down by churn, uneven creative output, and account losses. As organisational change looms, DDB must reignite its creative firepower or risk fading behind siblings TBWA and BBDO.