Staff Reporters
Jun 12, 2012

Cartoon Network appoints PR AOR in Malaysia

KUALA LUMPUR - Kids’ channel Cartoon Network has handed its PR duties to Text 100 Malaysia, effective 1 June, from Arcis Communications.

Yeow Mei Ling, managing consultant of Text 100 Malaysia
Yeow Mei Ling, managing consultant of Text 100 Malaysia

The agency is tasked to help enhance Cartoon Network’s media outreach as the brand continues to inspire kids and families to engage with the brand.

This appointment will see the agency being the extended team on the ground to lead Cartoon Network’s communication campaigns in Malaysia.

“Cartoon Network is a great addition to our client portfolio and we are excited to have the opportunity to work with an iconic brand like Cartoon Network,” Yeow Mei Ling, managing consultant of Text 100 Malaysia, said.

“We will definitely have fun even as we strive to deliver their unique proposition across different sectors and audiences. The Cartoon Network partnership will also allow us to explore refreshing platforms, both in traditional and digital environments.”

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