App developer The Mobile Life sets up shop in Singapore

The Mobile Life Group is an international mobile design and app development company with offices in Stockholm, Milan, and now in Singapore.

Founder Chris Magnani says the next location they hope to launch is in New York, “So we can meet global agencies’ demands 24 hours a day.”

Magnani says that while The Mobile Life tends to work with major creative agencies such as Lowe and Acne, there is also increased demand directly from brands. He also says there is current disparity between the extremely high smartphone penetration in Singapore and the few app developers here.

“Since Singapore is the world's number one market in terms of iPhone penetration, we see a good potential to serve Singapore and the region’s top creative agencies with app production work,” he said. “We work with agencies like Lowe and Acne overseas and hope to duplicate the success in Asia.”

Now expanding in Asia through a new interactive design office in Singapore, the agency focuses on helping brands and agencies create innovative and stylish mobile apps for iPhone, iPad, Android etc. The agency has developed apps for Swedbank, Vattenfall, L’Oreal and, soon, Electrolux.